La Côte-aux-Fées is a small village in the Swiss Jura mountains located at over 1000 meters altitude. Winters, often harsh in the region, increase the isolation of this hamlet. This is where Georges-Édouard Piaget began laying the groundwork for what would later become an inimitable signature of fine watchmaking and jewelry.
Discover the Collections
iaget Polo luxury steel watches for men arise as the new benchmarks of masculine elegance inspired by models from the Maison’s legendary collection. Understated, dynamic and perfect in every way, with curved cases and polished or satin-finished bracelets, these luxury steel watches reflect the elegance and high standards of the sport from which they take their name, accompanying men from morning to night. A joyful celebration of the chic yet relaxed spirit of this collection of luxury watches for men since 1979.
Glamorous and refined, diamond watches for women from the Limelight Gala collection are devoted to sophistication and beauty. Blending art, design and jewelry, they sing the praises of a bold, vibrant femininity already honored in the first versions of these elegant watches from the 1970s.
The history of Piaget
In 1874, at the age of nineteen, Georges-Édouard Piaget set up his first workshop on the family farm where he devoted himself to the manufacture of components and high precision movements. His motto “Always do better than necessary” reflected both his ambition and an ideal of self-surpassing that would continue to permeate the company and contribute to its success. Its reputation began to radiate well beyond the pastures of La Côte-aux-Fées. Soon Piaget would be supplying components and movements to the most prestigious watch brands in Switzerland.